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1、智課網(wǎng)IELTS備考資料雅思口語話題part2:成功的廣告摘要：雅思口語話題part2:成功的廣告!今天為大家?guī)淼氖顷P(guān)于雅思口語范文的內(nèi)容，主要以成功的廣告為例，希望對大家備考能夠有幫助，一起來看看詳細(xì)的內(nèi)容介紹吧!雅思口語話題part2:成功的廣告Describeanadvertisementthatyouthinkissuccessful.Youshouldsay:·Whatistheadvertisement?·Whattheadvertisementcontains(thecontentsofth
2、isadvertisement)·Whatisthefunction(purpose)ofthisadvertisement?·Whatkindsofpeoplewouldbe(or,are)interestedin(orattractedto)thisadvertisementAndexplainwhyyouthisadvertisementworkswell.CocaColaWhatisadvertised?Well,asfarasIamconcerned,itisaTVadvertisementofC
3、ocaColabroadcastedatthebeginningofthiscenturyimpressedmemost,andalsoItreatitquitesuccessful.Whattheadvertisementcontains(thecontentsofthisadvertisement)Inthead,ayoungboyandhismotherbringsmallgiftstoanorphanage:themothergivesarugandbasketoffoodandtheboydona
4、tesabottleofCocaCola.Attheorphanage,theboyplaysfootballwithsomeoftheorphansandmakesfriendswiththem.Later,afterthebreakingofthefast,theboyscampersbacktotheorphanagetobreakfast—andsharetheCoca-Cola—withhisnew-foundfriends.Thecommercialendswiththewords"Always
5、ingoodspirit.AlwaysCoca-Cola''·Orphanage：孤兒院·donate：捐贈·new-foundfriends：新交的朋友·scampersback：跑回來Whatisthefunction(purpose)ofthisadvertisement?Well,basically,likethesimplestoryofcharitychosenbythecompanyofCocaCola,theinterestingplot,suchasthegorgeousfriendshi
6、p,isabletoconveymessage,bringaboutpublicityandgetpeopletobuytheproduct.Inaddition,alwaysingoodspirit,alwaysCoca-Cola,thecatchysloganandlogocanmakesureyourcompanyandadvertisementsimplytoberemembered.·Charity：慈善·plot：情節(jié)·catchy：吸引人的·sloganandlogo：廣告語和標(biāo)志W(wǎng)hatki
7、ndsofpeoplewouldbeinterestedinthisadvertisement?Becauseoftheambitiousgoaloftheadvertisement,boththejuvenileandtheadultwouldliketobuyitwithinterest.Consequently,thesalesofCocaColarushedtohighatasudden.·ambitiousgoal：遠(yuǎn)大的目標(biāo)·juvenile：少年Andexplainwhythisadverti
8、sementworkswellComparedwithotheradsofsoftdrinks,CocaColashowedtheirbroadhorizonoftheworldthroughtheadvertisement.Theyfocusonsuchperspectiveslikethehumans,thenaturesaswellasthesportsmatchandthecharity.Theskill
