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1、BUSINESSENGLISH COMMUNICATION外貿(mào)函電第一講主講教師：LiuZhilinE_mail:liuzhilin2008@gmail.comCellphone:15993311663公共郵箱:yunshubaoxian@qq.com密碼:guomao2010外貿(mào)實(shí)務(wù)基本環(huán)節(jié)：建立業(yè)務(wù)關(guān)系詢盤、報(bào)盤和報(bào)價(jià)、還盤簽訂合同及訂單履行合同及訂單包裝和運(yùn)輸、支付貨款、信用證的開立與修改、索賠和解決等課程簡介本課程是國際貿(mào)易專業(yè)核心業(yè)務(wù)課程之一，是一門將英語與外貿(mào)業(yè)務(wù)相結(jié)合的課程。通過介紹外貿(mào)實(shí)務(wù)中各種英文函件的寫作格式、商業(yè)術(shù)語的表達(dá)方法，使學(xué)生在
2、提高英語水平的同時(shí)，熟練掌握外貿(mào)業(yè)務(wù)中常用的基本術(shù)語及表達(dá)技能，培養(yǎng)和提高外貿(mào)工作能力。《外貿(mào)函電》是一門實(shí)踐操作性很強(qiáng)的課程。本課程主要通過學(xué)習(xí)外貿(mào)實(shí)務(wù)環(huán)節(jié)中有代表性的信例，大量熟悉外貿(mào)各個(gè)環(huán)節(jié)中常用詞匯、短語、句型以及習(xí)慣表達(dá)……，通過一定量練習(xí)，達(dá)到熟練掌握并使用常用語的目的。1.學(xué)習(xí)外貿(mào)書信的標(biāo)準(zhǔn)格式，學(xué)會(huì)擬寫信函；2.了解如何進(jìn)行業(yè)務(wù)溝通、詢盤、報(bào)盤和還盤；3.怎樣靈活運(yùn)用付款方式，怎樣去審查信用證；4.在理賠和索賠中做到有理有利有節(jié)學(xué)習(xí)內(nèi)容及方法：OBJECTIVEAnalyzeandplanforabusinesswritingtaskChoo
3、seprecisewordstoconveythecorrectmeaningWriteclearandconcisesentencesandparagraphsIdentifyandcorrectcommonerrorsfoundinsentencestructuresMasterthenaturalwrittenEnglishThemostimportantobjectiveoftakingthiscourseis ***Tocultivatethesenseofdoingbusiness?learningthetoneofwriting?learnin
4、gtheformat(letter,memo,e-mail),strategy,andwordchoice?learningtheprinciplesofwriting?learningtheskillsofnegotiationInmostcases,thebusinessletterwillbethefirstimpressionthatyoumakeonsomeone.Forthisreasonitisimportantthatyouarediligentinyourtaskofwritinganeffectivebusinessdocument.Ev
5、enthoughbusinesswritingispossiblylessformalthanitoncewas.***Inanutshell,businesslettershouldcommunicateyourideaseffectively,conciselyandprofessionally."Mostbusinesslettersandproposalsareopportunitiestoinfluencedecisions.Usuallyit'saone-timeopportunity.That'swhyyoushouldacceptprofes
6、sionaltraining!"Itisessentialtounderstandthatwritingforabusinesscontextoraudiencecanbedistinctlydifferentthanwritinginthehumanities(art),socialsciences,orotheracademicwriting.Writingforbusinessshouldbecrisp(clarity,conciseness)andsuccinct(conciseandterse).Readingmakesafullman;Confe
7、rence,areadyman;Writing,anexactman.讀書使一個(gè)人豐富， 討論可使一個(gè)人成熟寫作使一個(gè)人精確Introduction：BusinessLetterWritingContents:ThecomponentpartofaletterAletterconsistsofanumberofparts,eachofwhichisessentialtotheletter,orcontributesinsomewaytoitsimpactontherecipient.Wemaylistthemasfollows:theletterhead/h
8、eading thereferences theda
