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1、KevinKelly--NewRulesfortheNewEconomyNewRulesfortheNewEconomyTableofContentsThisNewEconomyChapter1:EmbracetheSwarmChapter2:IncreasingReturnsChapter3:Plentitude,NotScarcityChapter4:FollowtheFreeChapter5:FeedtheWebFirstChapter6:LetGoattheTopChapter7:FromPlacestoSpacesChapter8:NoHarmony,AllfluxChapte
2、r9:RelationshipTechChapter10:OpportunitiesBeforeEfficienciesAThousandPointsofWealthNewRulesfortheNewEconomyAnnotatedBibliographyAcknowledgmentsNotesfile:///C
3、/Documents%20and%20Settings/SANTOSH/Desktop...%20rules%20for%20the%20new%20economy/contents.php.htm[12/10/20068:51:28PM]KevinKelly--ThisNew
4、EconomyCheaperthanprintingitout:buythepaperbackbook.NewRulesfortheNewEconomyNoonecanescapethetransformingfireofmachines.Technology,whichonceprogressedattheperipheryofculture,nowengulfsourmindsaswellasourlives.Isitanywonderthattechnologytriggerssuchintensefascination,fear,andrage?Onebyone,eachofth
5、ethingsthatwecareaboutinlifeistouchedbyscienceandthenaltered.Humanexpression,thought,communication,andevenhumanlifehavebeeninfiltratedbyhightechnology.Aseachrealmisovertakenbycomplextechniques,theusualorderisinverted,andnewrulesestablished.Themightytumble,theonceconfidentareleftdesperateforguidan
6、ce,andthenimblearegivenachancetoprevail.Butwhilethefast-forwardtechnologicalrevolutiongetsalltheheadlinesthesedays,somethingmuchlargerisslowlyturningbeneathit.Steadilydrivingthegyratingcyclesofcooltechnogadgetsandgotta-havesisanemergingneweconomicorder.Thegeographyofwealthisbeingreshapedbyourtool
7、s.Wenowliveinaneweconomycreatedbyshrinkingcomputersandexpandingcommunications.Thisneweconomyrepresentsatectonicupheavalinourcommonwealth,afarmoreturbulentreorderingthanmeredigitalhardwarehasproduced.Theneweconomicorderhasitsowndistinctopportunitiesandpitfalls.Ifpasteconomictransformationsareanygu
8、ide,thosewhoplaybythenewruleswillprosper,whilethosewhoignorethemwillnot.Wehaveseenonlythebeginningsoftheanxiety,loss,excitement,andgainsthatmanypeoplewillexperienceasourworldshiftstoanewhighlytechnicalplanetaryeconomy.
