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1、TheParadoxesofGlobalisationAlsoeditedbyEricMilliotandNadineTournoisLESPARADOXESDELAGLOBALISATIONDESMARCHESAlsobyEricMilliotLEMARKETINGSYMBIOTIQUE:LACOOPERATIONAUSERVICEDESORGANISATIONSAlsobyNadineTournoisLEMARKETINGBANCAIREETLESNOUVELLESTECHNOLOGIESLABA
2、NQUE(withGuyTournois)LAMARKETINGFACEAUXNOUVELLESTECHNOLOGIESLACREATIONDEVALEURDANSLABANQUE(withMatthiasFischer)TheParadoxesofGlobalisationEditedbyEricMilliotandNadineTournoisSelectionandeditorialcontent?EricMilliotandNadineTournois2010Individualchapters
3、?thecontributors2010Preface?JacquesBarrot2010Allrightsreserved.Noreproduction,copyortransmissionofthispublicationmaybemadewithoutwrittenpermission.Noportionofthispublicationmaybereproduced,copiedortransmittedsavewithwrittenpermissionorinaccordancewithth
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7、scompaniesandrepresentativesthroughouttheworld.Palgrave?andMacmillan?areregisteredtrademarksintheUnitedStates,theUnitedKingdom,Europeandothercountries.ISBN978–0–230–27868–4hardbackThisbookisprintedonpapersuitableforrecyclingandmadefromfullymanagedandsus
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