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1、BEYONDMAINSTREAMFRONTRUNNERSPOTENTIALISTSTRADITIONALISTSHESITATORSINDUSTRY4.0ThenewindustrialrevolutionHowEuropewillsucceedMARCH2014THINKACTINDUSTRY4.0THEBIG3140%istheshareofworldwidemanufacturing(atotalofEUR6,577bn)heldbyemergingcountries.Theyhavedoubledtheirs
2、hareinthelasttwodecades.Aspartoftraditionalindustrialeconomies,WesternEuropehaslostover10%ofmanufacturingvalueadded,from36%to25%p.421,350bnToassumealeadingroleinIndustry4.0,EuropewillhavetoinvestEUR90bnayearoverthenext15years–atotalofEUR1,350bnp.15320%Tradition
3、alindustrialpolicywillnotprovideenoughsupportforvaluecreationinEurope.Toreachthegoalof20%industrialvalueadded(from15%today),weproposeanewagendaforshapingavisionofIndustry4.0inEuropep.19RBIndustry4.0ReadinessIndexp.162ROLANDBERGERSTRATEGYCONSULTANTSTHINKACTINDUS
4、TRY4.0Europe'sindustryhaslostgroundinthepasttwodecades.Nowthecardsarebeingreshuffled.ThereisachancethatEuropewillincreaseitsdwindlingindustrysharefrom15%upto20%oftheregion'svalueadded.IndustryplaysacentralroleintheeconomyoftheEu-serviceactivities,leavingGermany
5、andEasternEuroperopeanUnion,accountingfor15%ofvalueaddedtobetheindustrialpowerhouseofEurope?Wedon't(comparedto12%intheUS).1)Itservesasakeydriverthinkso.ThereisacompellingcaseforEuropetostrength-ofresearch,innovation,productivity,jobcreationandenanddevelopitsind
6、ustryinallofitscountries.exports.Industrygenerates80%oftheEU'sinnova-tionsand75%ofitsexports.Includingitseffecton1.Theworld'stwoindustrialfracturesservices,industrycouldbeconsideredthesocialandeconomicengineofEurope.YetEuropeanindustryhasTheglobalindustrialfoot
7、printhaschangeddramati-lostmanymanufacturingjobsoverthelastdecade,andcallyoverthepast20years.Intheearly1990s,theisfacingtoughercompetitionfromemergingmarkets.world'smanufacturingvalueaddedstoodatEURTheghostof"deindustrialization"currentlyhaunting3,451billionin1
8、991.Over60%ofthatcouldbeat-EuropeangovernmentsandtheEuropeanCommissiontributedtosixmajorindustrialnations–theUS,Japan,isgalvanizingthemintoaction.Germany,Italy,theUKandFranc