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1、EESM520ProjectReport3GMarketAnalysisinfourareasAdvisorProf.XuYanGroup7ZhangBo08962319,KONGLingxin08962187YangBin08962280,HuangYun08962175ZhenWei08962345,ShiHanxia08962230FanYichuan08962125,GaoChenzi08962149AbstractWiththedevelopmentofsociety,thedemandforhighqualitywirelessinternetaccessdrive
2、peopletodevelop3Gsystems.3Gmeansthethirdgenerationofmobilecommunicationsystem,whosestandardsandtechnologiesarebasedontheInternationalTelecommunicationUnion(ITU)familyofstandards.Sincedifferent3Gmobilesystemstandardshavebeenbroughtandusedindifferentcountriesaroundtheworld,theirexperienceforde
3、veloping3GmarketshouldbehelpfulforthatinChina.Thisprojectfocuson3GmarketsinglobalfourmainmarketsincludingEurope,USA,HongKongandChina,andstudiestherelativemarketandpolicyintheseareas,findingouthowthegovernmentsissuethe3Glicensesandhowtoinfluenceitsdevelopment.Afterthestudyof3Gmarketintheleadi
4、ngareas,weconcludetheadvantagesandlimitationsoftheirdevelopment.Ourultimatepurposeistoraisesuggestionsforthefuturedevelopmentof3GinChina.ContentIntroduction4Chapter1:3GMarketinEurope51.1Introduction51.2Startof3GinEurope51.3Twomethodsofspectrumallocation61.4Thedevelopmentof3GmarketinEurope91.
5、5Conclusion11Chapter2:3GMarketinNorthAmerica122.1Introduction122.2OverviewofSubscribers122.3OverviewofMobileTelephoneProviders122.4Coverage&Competition132.5TechnologyDeploymentandUpgrades132.6TechnologyChoicesandUpgradesofMobileTelephoneProviders152.7Conclusion17Chapter3:3GMarketinHongKong18
6、3.1Introduction183.2Choiceoftechnicalstandards183.33GlicensesinHongKong193.43GoperatorsinHongKong193.53GmarketinHongKong203.6Conclusion22Chapter4:3GMarketinChina234.1Introduction234.2StrategiesandReform244.3Manufacture264.4PerformanceandTD-SCDMA’sFuture284.5PossibleImpactoftheGlobalFinancial
7、Crisis29Chapter5:Conclusion31IntroductionOverthelastfewyears,telecommunicationindustryhasundergoneandcontinuestoundergoatremendousamountofchange.Withthedevelopmentofsociety,thedemandforhighqualitywirelessinternetaccessdrivepeopletodevelop3Gsystems.