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1、KentuckyFriedChickendesignedbyCongCongoutline:IntroductionHistoryMenuKFC'svaluesCultureStrategyOperationManagementStaffEffectComparisionKFC,alsoknownasKentuckyFriedChicken,isachainoffastfoodrestaurantsbasedinLouisville,Kentucky.ThecompanywasfoundedasKentuckyFriedChickenbyColonelHarlandSa
2、ndersin1952.IntroductionColonelHarlandSandersIntroductionKFCiscurrentlyoneofthelargestbusinessesoftheglobalfoodserviceindustryandiswidelyknownaroundtheworldasthefaceofColonelSanders.TheColonelhasspreadhisindustrycurrentlytomorethaneightycountriesglobally.Everyday,nearlyeightmillioncustom
3、ersareservedaroundtheworld.HistoryHarlanSandersarealreadyfamiliarwithmorethan10kindsofruralcookingrecipes.18971930sIntheroadsiderestaurant,hehassuccessfullydevelopedoutoftheKentuckymysteriousformula.1939sHarlandSanders'sskillandreputationtoattractalargenumberofcustomers.Inrecognitionofhi
4、scontributiontoculinaryindustry,HarlandSanderswasnamedaKentuckyColonel.1960sThroughouttheUnitedStates,peopleenjoyKentuckysuckingreferstothechickenflavor.Graduallyintopeople'slives.1980stheColoneldied,theirhomestategovernmentgivesitsHonoraryLife.MenuKFCprimarilysellschickeninformofpieces,
5、wraps,saladsandsandwiches.Whileitsprimaryfocusisfriedchicken,KFCalsooffersalineofroastedchickenproducts,sidedishesanddesserts.OutsideNorthAmerica,KFCoffersbeefbasedproductssuchashamburgersorkebabs,porkbasedproductssuchasribsandotherregionalfare.Menu1.Economicluxurymeal2.Suckingmeanschick
6、enflavormeal3.NewOrleansroastchickenburgermeal4.Crispfresh/spicychickenburgermeal5.Mexico/oldBeijingchickenrollmeal6.NewOrleansroastwingsmeal7.Spicychickenwingsmeal8.Chuanlanenniufive-meal9.WholeshrimptoJaneFortmeal10.BlackPeppertenderbeefrice11.Goldencurryporkchopwithrice12.NewOrleansro
7、astchickenFort13.Freshcrispy/spicychickenburger14.PastoralchickenFortAndsoon...KFC'svaluesOurmissionOurexpectationOurbeliefOurworkattitudeCultureKFCenterprisecultureServiceandthepursuitofexcellenceAttentionandperfectservicequality"Positive,encouraging."“Restaurantmanagerf