家裝特許經(jīng)營(yíng)問(wèn)題研究

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1、蘆鴻雁2仙?弟2曲行2彳期一4月靜藥斜偉畫(huà)??丿觀蜩聞繪帥原徳暴愆超逵釧的巾.o昨球之屢:球咖:根耐，根據(jù)中礙細(xì)綴隸槪魏I創(chuàng)麗作樹(shù)稠齢側(cè)詢?nèi)邗ぱ据嗊呏猘角的褊覇翔涵關(guān)入特入特許經(jīng)皆轅踰酌存血‘企竝辭厳蜥翩躅刪，鬭確詢血岬ty綁呼?，以鳩房師舟介、彖裝、直車(chē)養(yǎng)護(hù)沁翳筲行盼舷.猱友:旨征對(duì)豪裝特許録替逵二耕興事物進(jìn)存學(xué)柵汕映蔽場(chǎng)臂鋼學(xué)啪變捌怖個(gè)御漫埔模護(hù)iw搭彫席制折聞灑蹄裁繃t誨咪做I內(nèi)鄰購(gòu)翔齡楷射翩處硼j相j殉統(tǒng)諾統(tǒng)訃w^w；n適誼囲禹琳扁喬業(yè)的穰向貓也，結(jié)舍我國(guó)優(yōu)秀家裝企業(yè)的實(shí)例，總結(jié)各企業(yè)剜j旬契炯瞬駿教訓(xùn)b在蛇塞犠上.場(chǎng)國(guó)內(nèi)家裝企業(yè)的特許経營(yíng)抉策與

2、實(shí)踐提供基子國(guó)惴的*有費(fèi)對(duì)糧的輯耳敕。柚畫(huà)畛効紡為三個(gè)部紳。第一夫部分祿回顧秦裝特許經(jīng)營(yíng)的發(fā)展歷程頓及梱興丈賦運(yùn)勵(lì)W

3、ill1彌蹣：軸誦紹圜;:：瘠擁：SJWT模型模型Uptotheendof2004.China(M00)91(Iba11y.P1usociation(CCFA),thoserapidlyBrokerage.Itome-improvemethanksthelastfewyeThethesisfocuseonte$?ing.dthefinnJ,byadoptingSWOTmodelandlessonsreapedAprternsbyChdomeslicfratinginSt<>fromreaHome—improvemenIServiceffanchiS1oi

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6、ncetoChjnesecharacteristicsAbstractUptotheendof2004.ChinahaspoisedusthenationboastingthemostfranchisingsystemsJE1?classification：I。1(2,100)globally.Plus,basedonthesurveyreleasedbyChinaChainStore&FranchiseKeywo.rds：Franchising；Home...imprService；SWOTMode1As^wiation(CCTA).(hoserapi

7、dlyemergingdomesucfranchisingsystemsarefromrealestateBrokerage.Home-improvementServiceandHairdressing,tliankstotheirtrialandexpansionoverthelastfewyears.ThethesisfocusesontheburgeoningHome-improveniemServicefranchising.Ili?loaddressinternalandexternalsituationfacingHome-improveme

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