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1、HowtoPerformaSuccessfulBusinessNegotiation一、課題(論文)提綱0、引言1、談判的準(zhǔn)備工作2、談判的基本原則、策略和技巧2.1平等互利的原則2.2策略2.3技巧3、談判的語(yǔ)言4、談判的禮節(jié)及不同國(guó)家的人的談判方式4.1禮儀的基本原則4.2不同國(guó)家的人的談判方式5．結(jié)論二、內(nèi)容摘要16隨著我國(guó)進(jìn)入WTO，國(guó)際間的商務(wù)談判已成為中國(guó)與世界其他國(guó)家交往、溝通的最主要方式之一。商務(wù)談判是社會(huì)經(jīng)濟(jì)活動(dòng)的一項(xiàng)重要內(nèi)容，也是經(jīng)濟(jì)活動(dòng)的起點(diǎn)。商務(wù)談判的成功在于談判前做好充足的準(zhǔn)備，同時(shí)擁有談判的基本常
2、識(shí)和經(jīng)驗(yàn)積累，在談判時(shí)作出妥協(xié)，達(dá)成雙贏。本文主要介紹了商務(wù)談判的定義，談判的準(zhǔn)備，談判的基本原則、策略和技巧，然后介紹了談判中的語(yǔ)言的運(yùn)用，最后以談判的禮節(jié)及不同國(guó)家的談判方式結(jié)束。三、參考文獻(xiàn)［1］王剛.TheBestWayforCommunication.[M]九州出版社.2003.［2］周俊全.周富浩.商務(wù)談判三十六計(jì).[M]廣西人民出版社.1995［3］肖衛(wèi).成功談判.[M]內(nèi)蒙古文化出版社.2001［4］段樹庭.談判和社交技巧----弦外之音與明智的應(yīng)答.[M]湖南出版社.1992［5］盛大生.如何實(shí)現(xiàn)成功談判.
3、[M]北京大學(xué)出版社.200416HowtoPerformaSuccessfulBusinessNegotiationAbstract:WithChinaenteringWTO,theinternationalbusinessnegotiationhasbecomeoneofChina’smostimportantwaystocommunicatewithalloftheworld.Businessnegotiationisnotonlyanimportantcomponentofsocialandeconomicactiv
4、ities,butalsoastartingpointineconomicactivity.Businessnegotiation’ssuccesswasrestwithmakeadequatepreparationsforpre-negotiation,atthesametime,havinganegotiation’sbasicofcommonsenseandexperience,andtocompromisinginnegotiationtoreachperfect.Thispaperdescribesthedefin
5、ition,preparationofthenegotiation,thebasicprinciples,strategiesandskills,theuseoflanguageinnegotiation.Italsoanalysizestheetiquetteofnegotiation,andthepeople’sdifferentmannersofnegotiatingindifferentcountries.Keywords:businessnegotiation;preparation;principles;stra
6、tegy;skills;etiquette0.IntroductionTheso-callednegotiationistheexchangeofinformationandbargainsofthepartiesinvolved,itaimedatharmonizingtherelationshipbetweenthem,gainingormaintainingthemselvesinterests’process.Inthisprocess,bothsidesarenegotiatingtheissuesoncommon
7、concernor16interest,coordinatingoftheireconomic,politicalorotherintereststoseekacompromise.Sothatthebothsidesfeelthattheyreachtheagreementinafavorablecondition,andbecomebalanced.Thepurposeofthenegotiationistocoordinateconflictsofinterest,tocometurethecommoninterest
8、s.1.PreparationsfornegotiationMakingafullypreparationisverynecessaryinthepre-negotiation,especiallythementalpreparation.Asanegotiator,ifyouwantto
