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1、IntroductiontoInformationSystems,1stEditionAuthors:Rainer,TurbanandPotterPublisher:JohnWiley&Sons,Inc.Slidesby:HelleneBankowski,Professor,PhiladelphiaUniversityCopyright2007JohnWiley&Sons,Inc.1Chapter6Chapter6E-BusinessandE-CommerceCopyright2007JohnWiley&Sons,Inc.2Chapter6
2、ChapterOutline6.1OverviewofE-Business&E-Commerce6.2Business-to-Consumer(B2C)E-Commerce6.3Business-to-Business(B2B)E-Commerce6.4ElectronicPayments6.5EthicalandLegalIssuesinE-BusinessCopyright2007JohnWiley&Sons,Inc.3Chapter6LearningObjectivesDescribeelectroniccommerce,includ
3、ingitsscope,benefits,andlimitations.Distinguishbetweenpureandpartialelectroniccommerce.Understandthebasicsofhowonlineauctionswork.Copyright2007JohnWiley&Sons,Inc.4Chapter6LearningObjectives(Continued)Differentiateamongbusiness-to-consumer,business-to-business,consumer-to-c
4、onsumer,business-to-employeeandgovernment-to-citizenelectroniccommerce.Describethemajore-commercesupportservices,specificallypaymentsandlogistics.Discusssomeethicalandlegalissuesrelatingtoe-commerce.Copyright2007JohnWiley&Sons,Inc.5Chapter66.1OverviewElectroniccommerce(e-c
5、ommerce,EC)describesthebuying,selling,transferringorexchangingofproducts,servicesorinformationviacomputernetworks,includingtheInternet.E-businessisabroaderdefinitionofEC,includingbuyingandsellingofgoodsandservices,andalsoservicingcustomers,collaboratingwithpartners,conduct
6、inge-learningandconductingelectronictransactionswithinanorganization.Copyright2007JohnWiley&Sons,Inc.6Chapter6Overview(Continued)Purevs.PartialECdependsonthedegreeofdigitizationinvolved.Theproductcanbephysicalordigital;Theprocesscanbephysicalordigital;Thedeliveryagentcanbe
7、physicalordigital.Brick-and-mortarorganizationsarepurelyphysicalorganizations.Copyright2007JohnWiley&Sons,Inc.7Chapter6Overview(Continued)VirtualorganizationsarecompaniesthatareengagedonlyinEC.i.e.pureECClick-and-mortarorganizationsarethosethatconductsomee-commerceactiviti
8、es,yettheirbusinessisprimarilydoneinthephysicalworld.i.e.partialECCopyright2007JohnWiley&
