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1、IntroductionTheHangzhouWorldLeisureEXPOtheWorldLeisureEXPOistobeheldonaperpetual5-yearbasisinHangzhouCity,followingthe2011WorldLeisureEXPO(hereinaftertheSecondWorldLeisureEXPO).Leisureforum,asoneoftheimportantcomponentsofthe2ndWorldLeisureEXPO,willconsistoftheWorldLeisureEXPO
2、SummitForumandnearly40conferencesandforumsinleisureculture,leisureindustry,leisureexperience,leisuresports,leisuredevelopment,etcThe2006HangzhouWorldLeisureEXPOhasbeensuccessfullystagedinHangzhou.HangzhouMunicipalGovernment(HMG)andWorldLeisureOrganization(WLO)havejointlycreat
3、edthebrand“theWorldLeisureEXPO”.WLOandHMGjointlyownthelegaciesofthe2006HangzhouWorldLeisureEXPO,andintendtomakejointeffortstoprotect,developandutilizethelegaciessoastofurtherdeveloptheworldleisurecause.TheWorldLeisureEXPOisalargeinternationalleisureexpojointlyownedandpromoted
4、byWLOandHMG.,whosepurposeistopublicizeadvancedleisureconcepts,servicesandproductsthatpromotebestleisureprofessionalpractices.Theyprovidetheopportunitytosharevariousleisureexperiences,soastopromotetheleisurecausetoservetheenhancementofhumanconditionandharmoniousdevelopmentofth
5、ehumansocietyTheinfluenceofTheHangzhouWorldLeisureEXPOItisagoodstagetoexperiencetheleisureculture,sports,musicandfood.Thenationalpropagandaasthebase,effectivecommunicationmeanswillbecarriedouttokeyareasandkeyaudience,forthepurposeofpresentingleisureindustrieswithlocalcharacte
6、ristics.Theexhibitionrecruitingleisurecitiesandleisureenterprisesfromhomeandabroadwillbefocusedonimprovingtheinteractionbetweendomesticandinternationalleisureindustries,expandingthecontactsintheleisurefield,andincreasingtheinfluenceofthe2ndWorldLeisureEXPO.The2ndWorldLeisureE
7、XPOwillprovidetheplatformofcooperationandcommunicationtocitiesfromhomeandabroad;leadthedevelopmentoftheworldleisureeconomy;advocateleisureconceptsandunderstanding;andshapenewmodesofleisurelife.TheOfficeoftheWorldLeisureEXPOOrganizingCommitteeHangzhouChinahassetthepurposeofSti
8、mulation,Participation,Cooperation,andAll-Win,andwillfurtherthecommu
