managerial accounting tools for business decision making

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1、Weygandt_2ndEd._NEWPRELIMS31/23/0912:21PMPagexivSTUDENTOWNER’SMANUALHowtoUsetheStudyAidsinthisBookCHAPTERTheFeatureStoryhelpsyoupicture7IncrementalAnalysishowthechaptertopicrelatestotherealworldofaccountingandbusiness.LEAVINGITTOTHEEXPERTSWHENISamanufacturernotamanufacturer?When

2、itoutsources.Anextensionoftheclassic“makeorbuy”decision,outsourcinginvolveshiringothercompaniesTheNavigatorisalearningsystemdesignedtoguidetomakeallorpartofaproductortoperformservices.AndperformingspecificyouthrougheachchapterandhelpyousucceedinservicesisjustwhatToronto-basedCon

3、sumerImpactMarketing(CIM)does.CIMprovidessales,merchandising,experientialmarketing,andeventsandpromo-learningthematerial.Itconsistsof(1)achecklistatthetionsmanagementservicestocompaniesfromacrossNorthAmerica,includingbeginningofthechapterthatoutlinestextfeaturesMicrosoft,QTG(Qua

4、ker,Tropicana,andGatorade),Pepsi,AbbottLabs,Danone,Sobeys,andHewlett-Packard.andstudyskillsyouwillneed,and(2)aseriesCIM’sexpertiseallowsclientstofocusontheircorebusiness,whetherit’sofcheckboxesthatpromptyoutousethemanufacturingaproductordevelopingthestrategyfortheproduct.CIMdeve

5、lopedanexperientialmarketingprogramforPepsi’sAquafinabottledlearningaidsinthechapterandsetprioritieswaterbrand.Thisprogramfeaturedaninteractivewellness-basedprogramthatasyoustudy.TheNavigatorhadconsumersinmallsenjoyingAquafinaPlusvitaminizedwaterinspa-likewellnesscentres.ForQTG,

6、CIMprovidessalesandmerchandisingsupport,whichincludesvisitingretailerstopromotenewproductsandensurethatQTGproductshaveprimelocationsonthestoreshelves.CIMhasalsodevelopedsalesforceautomationsolutionsthatprovidethetoolsandtechnologiestoallowsalespeopletocommunicatewiththeirheadof-

7、fices,collectdata,processorders,andtransmitthemtowarehousestoensurethattheirproductsareinstores.CIM’sPharmadivisionprovidesanoutsourcingsolutiontoasalesforceinpharmaceuticalsandbiotechnologyproducts.Thiscanrangefromfillinginforasingleterritoryonatemporarybasistoafullyoutsourceds

8、alesteam.Thereasonscompaniesoutsourceservicesto