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《廣東工業(yè)大學(xué)生產(chǎn)運(yùn)作課程atm機(jī)離行網(wǎng)點(diǎn)的選擇》由會(huì)員上傳分享,免費(fèi)在線閱讀,更多相關(guān)內(nèi)容在應(yīng)用文檔-天天文庫(kù)。
1、ATM機(jī)離行網(wǎng)點(diǎn)選擇摘要自動(dòng)柜員機(jī)(ATM)因操作簡(jiǎn)單,不受時(shí)間限制,方便存取現(xiàn)金等特點(diǎn),能夠提高銀行工作效率,吸引客戶,成為銀行業(yè)不可或缺的基礎(chǔ)設(shè)施。特別是我國(guó)加入WTO后,國(guó)內(nèi)各大銀行為了應(yīng)對(duì)國(guó)外銀行業(yè)的競(jìng)爭(zhēng),提高核心競(jìng)爭(zhēng)力,均加快了自身轉(zhuǎn)型,大力發(fā)展自助金融業(yè)務(wù)。但目前存在的問題是我國(guó)存在的ATM分布并不十分合理,有些區(qū)域ATM網(wǎng)點(diǎn)分布密度過大,存在資源浪費(fèi)現(xiàn)象;而有些區(qū)域分布不足,甚至在有些區(qū)域是空白。這樣就不能很好的為客戶服務(wù),如何科學(xué)、合理地設(shè)置銀行ATM網(wǎng)點(diǎn)成為銀行亟待解決的問題。影響ATM
2、選址的因素特別多,本文通過實(shí)地調(diào)查廣州市天河區(qū)龍洞ATM樣本網(wǎng)點(diǎn)的區(qū)位影響因素,采用主成分分析法篩選出了影響ATM選址的六大因素:常住人口數(shù)量,流動(dòng)人口數(shù)量、公共服務(wù)設(shè)施數(shù)量,大中專院校數(shù)量和競(jìng)爭(zhēng)行網(wǎng)點(diǎn)。本文主要內(nèi)容共分為五部分:首先,介紹了國(guó)內(nèi)外ATM研究發(fā)展現(xiàn)狀,存在的問題、研究的目的及意義以及結(jié)構(gòu)安排。其次,概述了與ATM機(jī)項(xiàng)目選址相關(guān)工業(yè)區(qū)位論物流中心選址理論;再次,介紹了與ATM選址所用到的選址理論及模型。然后,確定了選址相關(guān)的區(qū)域需求總量模型、區(qū)域選擇模型、位置選擇模型,最后,用對(duì)選址進(jìn)行模糊
3、綜合評(píng)價(jià),并以廣州市天河區(qū)龍洞為例,闡述了如何應(yīng)用模型來確定新增的ATM機(jī)選址。關(guān)鍵詞:自動(dòng)柜員機(jī)(ATM),離行網(wǎng)點(diǎn),選址44/45ATM機(jī)離行網(wǎng)點(diǎn)選擇AbstractATM,shortforautomatictellermachine,isanindispensableinfrastructureforbankingindustry.UsingATM,abankcanimproveworkefficiencytoattractclientsbecauseofmanyadvantages,suchaso
4、perationsimplicity,timeunlimitationandtransactionconvenience.Inordertoadvancecorecompetencetocopewiththecompetitionfromforeignbanks,particularlyafterjoiningWTO,banksinChinaacceleratetheirowntransformationsanddevelopself-helpfinancialbusiness.However,thecu
5、rrentproblemisthattheexistingATMs'distributionisnotreasonable.InsomeareasATMsitesaredistributiondensityandresultinresourcewaste.Onthecontrary,insomeareasthey'reinsufficientdistributed,evensomeareblank.Therefore,nowit'saproblemtobesolvedtohowtosetupATMsbot
6、hscientificallyandrationally.TherearenumbersofsegmentstoinfluenceATM'slocationselection.InthisarticleweusedfieldsurveytoinvestigatethesegmentsofthesampleATMsinLongdong,TianheDistrict,Guangzhou.ThenweusedPCA(principalcomponentanalysis)tofiltersixmainsegmen
7、ts:numberofpermanentpopulation,numberoffloatingpopulation,numberofpublicservicefacility,numberofuniversityandmoderatespecialityschoolandcompetitors'sites.Thisarticleincludesfiveparts.Aboveall,weintroducedpresentdevelopmentsituationofATMresearchesathomeand
8、abroad,existingproblems,researchpurpose,researchsignificanceandstructurearrangement.NextwesummarizedtheprojectsiteandATMlocation-relatedindustriesaswellaslocationtheoryofcommercial.Thenweintroduceslocationtheoriesan