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1、《平衡計分卡》理論一abstractThebalancedscorecardistheworld,smostpowerfulmanagementtool.In1992,Robert,Kaplan,andthegreatWeiNortonpublishedthe,zBalancedScorecard:driveperformaneemeasurement77article,immediatelyarousedgreatAmericanManagementThemanagersfinallygotthecovetedperformancemea
2、surementtool.TheHarvardBusinessReviewbalancedthemeterSubcardasthemostinfluentialmanagementtheory.Sofar,morethan5generous"Fortune500companiesalreadyintheUsingbalaneedscorecard,asajointventurebetweenChinaandtheworld,sfourlargestexpresslogisticscompanyestablishedin1986inChina
3、OneDilLcompanyhasbenefitedgreatlyfromadoptingthetool.RussianlineDDL56.COMHZTGThisthesisisdividedintosixparts:Thefirstpartistheintroduction,whichintroducestheoriginandsignificaneeoftheresearch,andthebackgroundofthecompanyusingthebalancedscorecard,Researchideasandcontentfram
4、eworkThesecondpartistheBalancedScorecardOrientedEnterprisestrategicobjectivesandtheformulationprocessofthefactors,withDHL,svision,mission,andvaluesemerge,forexample,fromlogistics,expressindustry,thestatusquo,theworld,China,andsoonThedevelopmentofthelogisticsindustryandtheo
5、pportunitiesandchallengesfacedbytherapidlogisticsindustryareanalyzedanddiscussedProvideatheoreticalbasis.ThethirdpartistheBalancedScorecardOrientedEnterprisestrategyselectionprinciple,aroundthelogisticsserviceindustry,customerfirst;Knowledgemanagement,systemintegrationands
6、tandardoperationareexpoundedinfouraspects?ThefourthpartistheBalancedScorecardOrientedEnterpriseStrategicTechnologyapplications?RespectivelyfromlogisticsoperationcostandlogisticspersonnelForceresources,logisticsstandardization,logisticsinfrastructureconstruction,andseverala
7、spectsofpracticeinEnterprisesApplication。Inthetechnicalapplicationoflogisticshightechstrategy,thee-commerceandGPSareintroducedindetailApplicationofdeliverylogistics.Thefifth,sixthpartfocusesontheBalancedScorecardOrientedEnterpriseStrategyExecutionSystemReengineeringandbala
8、ncedscorecardguidanceEnterprisestrategicperformancemanagement?Mainlyrelatedtoenterpriseco