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1、2018屆碩士學(xué)位論文微商個(gè)人身份的話語(yǔ)建構(gòu)研究——以微信朋友圈為例作者姓名曹恒平指導(dǎo)教師范宏雅副教授學(xué)科專業(yè)外國(guó)語(yǔ)言學(xué)及應(yīng)用語(yǔ)言學(xué)研究方向語(yǔ)用學(xué)與會(huì)話分析培養(yǎng)單位外國(guó)語(yǔ)學(xué)院學(xué)習(xí)年限2015年9月至2018年6月二〇一八年六月山西大學(xué)2018屆碩士學(xué)位論文微商個(gè)人身份的話語(yǔ)建構(gòu)研究——以微信朋友圈為例作者姓名曹恒平指導(dǎo)教師范宏雅副教授學(xué)科專業(yè)外國(guó)語(yǔ)言學(xué)及應(yīng)用語(yǔ)言學(xué)研究方向語(yǔ)用學(xué)與會(huì)話分析培養(yǎng)單位外國(guó)語(yǔ)學(xué)院學(xué)習(xí)年限2015年9月至2018年6月二〇一八年六月AThesisSubmittedfor2018Master’sDegreeatShanxiUniversityASTUDYONTH
2、EDISCOURSECONSTRUCTIONOFWECHATSALESMEN’SPERSONALIDENTITIESINTHEMOMENTSOFWECHAT—BASEDONDATAFROMTHEMOMENTSOFWECHATStudentNameCaoHengpingSupervisorProfessorFanHongyaMajorLinguisticsandAppliedLinguisticsFieldofResearchPragmaticsandConversationAnalysisDepartmentSchoolofForeignLanguagesResearchDurati
3、onSeptember,2015—June,2018June,2018ABSTRACTAlthoughtherehavebeenmanyresearchesontheidentityofdifferentgroupsofpeopleindifferentcontextsandonWechatsalesmenfromdifferentperspectivessuchaseconomics,communication,sociology,etc.,therearefewresearchesexploringtheidentityconstructionofWechatsalesmen.T
4、herefore,thepresentstudymainlyfocusesonhowtheWechatsalesmenconstructtheiridentitiesthroughdiscursivepracticesintheMomentsofWechat,withthepurposeofprovidingabetterunderstandingofthewaysandunderlyingcausesofWechatsalesmen’sidentityconstruction,which,hopefully,canoffersomebeneficialenlightmentsfor
5、futureresearches.ThedatainthepresentstudyderivesfromtwentyWechatsalesmen,whichcontains827screenshotsaboutthediscursivepracticestheseWechatsalesmenpostintheMomentsofWechat.Basedonthedata,thepresentstudymainlyexploresthreeresearchquestions:(1)whatarethecharacteristicsofthediscursivepracticesWeCha
6、tsalesmenpostintheMomentsofWeChat?(2)WhatidentitiesdoWeChatsalesmenconstructthroughthesediscursivepracticesandhow?(3)WhydoWechatsalesmenmainlyconstructtheseidentitiesintheMomentsofWechat?Inordertoanswerthesequestions,thepresentstudyappliesKarenTracy’stheoryaboutidentityconstructionwhichmainlypr
7、obesintotherelationshipbetweenidentityandeverydaytalkfromtherhetoricalperspectiveandculturalperspectiveintermsofpersonalreference,speechacts,soundoftalk,interactionstructures,style,stance,etc.UndertheguidanceofKarenTracy’sidentity
