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1、中文摘要及關(guān)鍵詞摘 要隨著經(jīng)濟(jì)全球化的深入和城市經(jīng)濟(jì)結(jié)構(gòu)的的升級優(yōu)化，會展業(yè)一躍成為眾多經(jīng)濟(jì)產(chǎn)業(yè)中的新星，成為衡量一個城市的開放度和發(fā)展?jié)摿Φ闹匾獦?biāo)志之一。目前我國會展業(yè)已初具規(guī)模，政府也高度重視，但其競爭優(yōu)勢還不明顯。如何準(zhǔn)確分析會展業(yè)的競爭力形成，結(jié)合會展城市現(xiàn)狀進(jìn)行有效的資源整合，帶動相關(guān)的餐飲、住宿、交通、通信等消費(fèi)，進(jìn)而提高城市會展業(yè)競爭力，成為亟待解決的重要問題。本文從以下幾個方面對昆明會展業(yè)競爭力做了研究：1.運(yùn)用比較優(yōu)勢理論對國內(nèi)外會展業(yè)競爭力進(jìn)行比較分析。2.總結(jié)昆明會展業(yè)的發(fā)展現(xiàn)狀和趨勢，對比國內(nèi)外著名會展城市的行業(yè)發(fā)展情況，運(yùn)用“鉆石模型”理論分析昆明會展業(yè)競爭力的構(gòu)成。
2、3.針對昆明會展業(yè)存在的問題給出了合理建議，作出總結(jié)并提出討論問題。關(guān)鍵詞：會展業(yè) “鉆石模型” 理論 競爭力英文摘要及關(guān)鍵詞AbstractWiththedeepeningofeconomicglobalizationandthecontinuousevolutionandupgradingoftheurbaneconomicstructure,theexhibitionindustryhasbecomeanewstarinnumerouseconomicindustriesandoneofthemostimportantsymbolstomeasuretheopennessandthede
3、velopmentpotentialofacity.Atpresent,China'sconventionandexhibitionindustryhasbeguntotakeshape,thegovernmentalsoattachesgreatimportancetoit,butitscompetitiveadvantageisn’tevident.Howtoaccuratelyanalyzetheformoftheconventionandexhibitionindustrycompetitiveness,combiningthepresentsituationofconventiona
4、ndexhibitioncitiesforeffectiveresourceintegration,todrivetheconsumptionofrelatedcatering,accommodation,transportation,communicationsandsoon,sothatthecompetitivenessofcityexhibitionindustrycanbeimproved,hasbecomeanimportantproblemtobesolvedquickly.ThispaperstudiesthecompetitivenessofKunmingconvention
5、andexhibitionindustryfromthefollowingseveralaspects:1.Usingthetheoryofcomparativeadvantagetocompareandanalyzetheexhibitionindustrycompetitivenessathomeandabroad.2.SummingupthecurrentdevelopmentandtendencyofKunmingexhibitionindustry.Bycomparingtheexhibitionindustrydevelopmentoffamousexhibitioncitiesb
6、othathomeandabroad,onthebasisofthetheoryof"diamondmodel",analyzingthecompetitivecompositioninKunmingexhibitionindustry.3.AccordingtotheproblemsexistinginKunmingconventionandexhibitionindustry,somereasonablesuggestionsaregiven.Makingasummaryandputtingforwardthediscussions.Keywords:conventionandexhibi
7、tionindustry"diamondmodel"theorycompetitiveness一、概念界定昆明會展業(yè)競爭力研究一、概念界定隨著經(jīng)濟(jì)全球化的深入，國際合作不斷增強(qiáng)，會展業(yè)得以快速發(fā)展。作為城市經(jīng)濟(jì)的產(chǎn)物，會展業(yè)對于增強(qiáng)城市經(jīng)濟(jì)效益和經(jīng)貿(mào)合作，提升城市知名度和競爭力，促進(jìn)市政建設(shè)和產(chǎn)業(yè)轉(zhuǎn)型升級，推動技術(shù)進(jìn)步和人才培養(yǎng)，提高就業(yè)率和資源利用率有著非常重要的作用。對于那些本身地域狹小，但在
