資源描述：
《我國(guó)的冷鏈物流市場(chǎng)及其發(fā)展策略外文翻譯》由會(huì)員上傳分享，免費(fèi)在線閱讀，更多相關(guān)內(nèi)容在工程資料-天天文庫(kù)。
1、我國(guó)的冷鏈物流市場(chǎng)及其發(fā)展策略外文翻譯外文翻譯原文China'scoldchainlogisticsmarketanditsdevelopmentstrategyMaterialSource:InternetAuthor:RuchunDeng[Abstract]frozenmostofgoodsinourdailyconsumergoods,includingeggs,meatandmeatproductscategory,aquaticproducts,fruitsandvegetables,dairyand
2、colddrinks,medicineandsoon.Inrecentyears,asChina"seconomicdevelopmentandpeople'slivingstandards,consumptionoffrozengoodsisgrowing.Closelyrelatedgoodsandrefrigeratedcoldchainlogisticsisdevelopingrapidly,but,overall,thedevelopmentofcoldchainlogisticsisstillnot
3、keepupwithmarketdemand.First,therefrigeratedtransportationmarketsituationanddevelopmentstrategyInrecentyears,China"smeat,eggs,milk,aquaticproducts,fruitsandvegetablessuchasmorethan10%increaseperyear,ofwhich75%ofperishablefood.Theperishablegoodsmainlybyrailan
4、droadtransport.Atprosentthevolumeofroadtramsportrefrigerationrefrigeratedvolumeoftotal25%,Chinanowhasallkindsofrefrigeratedvehiclesmorethan6vehicles,refrigeratedtrucksannualproductioncapacityof4,000vehicles.Totalrailwayrefrigeratorcarsofmorethan5400vehicles,
5、tomeetabout50%ofthenationalvolume.Therefore,ourrefrigeratedtransportmarketingeneralisinshortsupply.ButitshouldbenotedthattherefrigeratedtransportmarketinChinatherearealsooutdatedfeicilities,lowqualityoftransport,sociallevelisnothigh,lossofhigh-costandhighVie
6、woftherefrigeratedtransportationmarketsituation,thelogisticsenterprisesinmarketing,refrigeratedtransport,itshouldadoptthefollowingstratcgy.First,thetraditionaltransportenterprisesshouldactivelydeveloptherefrigeratedtransportbusiness.Onroeidtremsportenterpris
7、es,therelcitiveexcesssupplyinthetransport,transportation,moreandmorecasesoflowprofits,thedevelopmentofrefrigeratedtransportisawisechoice,aslongasstrengthenmarketingefforts,prospectsarebright.Second,theimplementationofprofessiormldevelopmentstrategies.Logisti
8、csenterpriscsinthedcvclopmentofrefrigeratedtramsportbusiness,mustfollowtheroadofspecialization,thepurchaseofagoodrefrigeratedtransportequipment,hireprofessionaltalent,providingspecializedtranspo
