2013高考英語(yǔ) 閱讀理解考前沖刺訓(xùn)練（3）.doc

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1、2013高考英語(yǔ)（閱讀理解）考前沖刺訓(xùn)練（3）及答案解析(第***篇)Celebrity(名人)hasbecomeoneofthemostimportantrepresentativesofpopularculture.Fansusedtobecrazyaboutspecificfilm，butnowthepublictendstobaseitsconsumption(消費(fèi))ontheinterestofcelebrityattachedtoanygivenproduct.Besides，fashionmagazineshavealmostaban

2、donedthepracticeofputtingmodelsonthecoverbecausetheydon’tsellnearlyaswellasfamousfaces.Asaresult.celebritieshaverealizedtheirunbelievablypowerfulmarketpotential,movingfromadvertisingforothers’productstodevelopingtheirown.Celebrityclothinglinesaren’tacompletelynewphenomenon，but

3、inthepasttheyweretypicallyaimedattheordinaryconsumers，andlimitedtoafewTVactresses.Todaythey’restartedbyfirstclassstarswhoseproductsenjoyequalfamewithsomeworldtopbrands.Themostsuccessfulstartupshavebeenthosebycelebritieswithspecificpersonalstyle.Ascelebritiesbecomemoreandmore

4、experiencedatthemarket，theyexpandtheirproductionscalerapidly,coveringalmostalltheproductsofdailylife.However，foreverysuccessstory,there’sarelatedwarningtaleofacelebritywhoovervaluedhisconsumerappeal.Nomatterhowfamoustheproduct’soriginis,ifitfailstoimpressconsumerswithitsownqua

5、litiesitbeginstoresembleanexerciseinselfpromotionalmarketing.Andoncetheinitial(最初的)attentiondiesdown,consumerinterestmightfade,loyalty(忠誠(chéng))returningtotriedandtruelabels.Today,celebritiesfaceevenmoresevereembarrassment.Thepopculturalcirclemightbebiggerthanever,butitsrateoftu

6、rnoverhasspeededupaswell.Each_misstep_threatens_to_reduce_a_celebrity’s_shelf_life,_andthesamenewspaperormagazinethatoncebroughthimfamehasnoproblempickinghimtopieceswhentheopportunityappears.Still，theego’s(自我的)potentialforexpansionislimitless.Havingalreadyachievedgreatwealthan

7、dpublicrecognition，manycelebritiesseefashionasthenextfrontiertobeconquered.Asthesayinggoes,successandfailurealwaysgohandinhand.Theirsuccessasdesignersmightlastonlyashorttime,butfashionlikecelebrityhasalwaysbeentemporary.5.Fashionmagazinestoday________.A.seldomputmodelsonthec

8、over-6-B.nolongerputmodelsonthecoverC.neednotworryaboutcelebr