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1、吉首大學(xué)商學(xué)院學(xué)年論文題目：對(duì)發(fā)展農(nóng)村連鎖超市的思考姓名：房志強(qiáng)學(xué)號(hào)：20104081045專(zhuān)業(yè)：工商管理班級(jí)：10工商1指導(dǎo)教師：袁明達(dá)職稱(chēng)：講師2013年9月6日l(shuí)oanapprovalandpostcreditapprovalofficer/atalllevelsinaccordancewithcreditapprovalrules,licensingandeventualexerciseofcreditdecisionpowerofpersonsorinstitutions.Reviewfindingsandreviewcomme
2、nts,accordingtotheBank'scredit13吉首大學(xué)商學(xué)院學(xué)年論文成績(jī)?cè)u(píng)定表指導(dǎo)教師評(píng)語(yǔ)：成績(jī)?cè)u(píng)定評(píng)分項(xiàng)目得分理論與實(shí)用價(jià)值（25%）分析論證（40%）寫(xiě)作水平（20%）態(tài)度與規(guī)范（15%）總分:指導(dǎo)教師簽名：年月日l(shuí)oanapprovalandpostcreditapprovalofficer/atalllevelsinaccordancewithcreditapprovalrules,licensingandeventualexerciseofcreditdecisionpowerofpersonsorinstit
3、utions.Reviewfindingsandreviewcomments,accordingtotheBank'scredit13目錄摘要：2Abstract:2一、連鎖超市在我國(guó)農(nóng)村地區(qū)發(fā)展的可行性分析4（一）連鎖超市向農(nóng)村擴(kuò)張的必然性4（二）連鎖超市向農(nóng)村發(fā)展的可能性5二、吸引連鎖超市在我國(guó)農(nóng)村地區(qū)發(fā)展的主要?jiǎng)右?三、連鎖超市在我國(guó)農(nóng)村地區(qū)發(fā)展存在的問(wèn)題8四、連鎖超市在我國(guó)農(nóng)村地區(qū)發(fā)展存在問(wèn)題的解決措施10五、結(jié)束語(yǔ)13致謝13參考文獻(xiàn)：13loanapprovalandpostcreditapprovalofficer/atal
4、llevelsinaccordancewithcreditapprovalrules,licensingandeventualexerciseofcreditdecisionpowerofpersonsorinstitutions.Reviewfindingsandreviewcomments,accordingtotheBank'scredit13對(duì)發(fā)展農(nóng)村連鎖超市的思考房志強(qiáng)（吉首大學(xué)商學(xué)院，湖南吉首416000）摘要：基于當(dāng)前連鎖超市在我國(guó)的發(fā)展走勢(shì)，市場(chǎng)競(jìng)爭(zhēng)激烈，導(dǎo)致多數(shù)企業(yè)利潤(rùn)縮減，生存空間惡化，區(qū)域性連鎖超市向農(nóng)村鄉(xiāng)鎮(zhèn)擴(kuò)張成為
5、必然。隨著政府對(duì)新農(nóng)村建設(shè)政策的推動(dòng)，農(nóng)村連鎖經(jīng)營(yíng)再次成為人們普遍關(guān)注的熱點(diǎn)問(wèn)題。發(fā)展農(nóng)村連鎖超市已是大勢(shì)所趨。本文針對(duì)我國(guó)農(nóng)村消費(fèi)市場(chǎng)的現(xiàn)狀和特點(diǎn),以及在我國(guó)發(fā)展農(nóng)村連鎖超市的可行性;探討了農(nóng)村連鎖超市發(fā)展過(guò)程中存在的主要問(wèn)題,提出了幾點(diǎn)解決措施,以期有助于促進(jìn)農(nóng)村連鎖超市行業(yè)的快速、穩(wěn)定發(fā)展。關(guān)鍵詞：農(nóng)村連鎖超市;現(xiàn)狀;可行性;問(wèn)題;措施ThedevelopmentofruralsupermarketchainofthinkingFangZhiqiang(BusinessSchoolofJishouUniversity,JishouH
6、unan416000)Abstract:Basedonthecurrentsupermarketchaindevelopmenttrendsinourcountry,themarketcompetitionisintense,resultinginthereductioninmostcorporateprofits,deteriorationoflivingspace,regionalsupermarketchaintoexpandruralvillagesandtownsbecomeinevitable.Asthegovernmentp
7、olicyinthenewruralconstruction,ruralchainoperationonceagainbecomeahotissueofcommonconcerntopeople.DevelopingtheruralsupermarketchainhasbeenthetrendofTheTimes.AimingatthestatusandthecharacteristicsofruralconsumptionmarketinChina,andthefeasibilityofthedevelopmentofruralchai
8、nsupermarketsinChina;Discussesthemainproblemsexistinginthedevelopmentoftheruralsupermarketchain,
