資源描述:
《互動感知對微信用戶持續(xù)參與意愿的影響的研究》由會員上傳分享,免費(fèi)在線閱讀,更多相關(guān)內(nèi)容在學(xué)術(shù)論文-天天文庫。
1、哈爾濱工業(yè)大學(xué)管理學(xué)碩士學(xué)位論文interactionbetweenusersandusers:improvinginformationexchangeperceptionandsocialinteractionperception,sothatstrivetoimprovecustomersatisfaction,socialsatisfactionandmediasatisfaction.EventuallyWeChatandothersocialnetworkingplatformoperatorscanstrengthenus
2、ers'continuedparticipationwillingnessandMaintainthevitalityofactiveforalongtime.Keywords:interactiveperception,socialsatisfaction,mediasatisfaction,continuetoparticipateIII哈爾濱工業(yè)大學(xué)管理學(xué)碩士學(xué)位論文目錄摘要..............................................................................
3、.................................................IAbstract.............................................................................................................................II第1章緒論................................................................................
4、....................................11.1研究背景及意義...............................................................................................11.1.1研究背景................................................................................................11.1.2研究意義............
5、....................................................................................21.2國內(nèi)外研究現(xiàn)狀分析.......................................................................................31.2.1微信的研究現(xiàn)狀.........................................................................
6、...........31.2.2互動感知的研究現(xiàn)狀............................................................................31.2.3信息系統(tǒng)用戶持續(xù)參與的研究現(xiàn)狀....................................................41.2.4研究現(xiàn)狀總結(jié)...................................................................................
7、.....51.3研究內(nèi)容與方法...............................................................................................61.3.1研究內(nèi)容................................................................................................61.3.2研究方法...........................................
8、.....................................................71.3.3技術(shù)路線...............................................