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1、JaNuaRy–FeBRuaRy201423consumerBehaviorWhatMarketersDon’tGetAboutOnlineReviewsItamarSimonsonandemanuelrosen78competitionTheBigLieofStrategicPlanningrogerl.Martin103riskManagementTheNewRulesofGlobalization-(:-);-(:IanBremmer-(:AgreAtplAcetoworkWhatideo,BlackRock
2、,andNet?ixknowaboutbuildinghigh-performanceculturesPage53WorldMags.net?2013CartiercalibredecartierCHRONOGRAPH1904-CHMCTHE1904-CHMC,THENEWAUTOMATICWINDINGCHRONOGRAPHMOVEMENT,WASCONCEIVED,DEVELOPEDANDASSEMBLEDBYTHECARTIERMANUFACTUREINTHEGREATESTWATCHMAKINGTRADIT
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5、ALLIGATORSTRAP.EXPLOREANDSHOPWWW.CARTIER.US-1-800-CARTIERWorldMags.netWorldMags.netWorldMags.netWorldMags.netWorldMags.netWorldMags.netWorldMags.netWorldMags.netWorldMags.netWorldMags.nethbr.orgJanuary–February2014Contents53SpoTlIghTonTalENTaNDPErformaNCE54IDE
6、osCultureofhelpingResearchatoneo?ceofthedesign?rmabovErevealedfourkeystoencouraginghelpfulnessamongcolleagues.TeresafreegumsAmabile,ColinM.Fisher,andJuliannaPillemerTheGrandMaster,200962buildingagame-ChangingTalentStrategyBlackRockhassucceededpaintonwoodinmana
7、gingthetensionsbetweenstrategicandoperational,collectiveand24"x35.5"individual,globalandlocal,enduringandregenerative.DouglasA.Ready,hbr.orgLindaA.Hill,andRobertJ.ThomasInsightson70howNet?ixreinventedhrThecompanysformerchieftalento?cercreatingadetailsitsunconv
8、entionalbutfamouslysuccessfulapproachtomanagementgreatcorporateandculture.PattyMcCordculture.hbr.org/insights/cultureWorldMags.netJanuaryfebruary2014?harvardBusinessReview?5WorldMa