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1、博士學位候選人資格考核參考書目ReferenceBooksandContentstobecoveredforthedoctoralcandidateQualifyExamsatDepartmentofBusinessAdministration,NTUST(中華民國97年4月22日公佈)壹、管理學Management—k'組織管理OrganizationalManagementLBrickley,J.A,Smith,C.W.,Jr.,&Zimmerman,J.L.(2001).Managerialeconomic
2、sandorganizationalarchitecture(3rded.).McGraw-Hill.(華泰代理)2.Baron,J.N.,&Kreps,D?M.(1999).Strategichumanresources:Frameworkforgeneralmanagers.N.Y.:JohnWiley&Sons,Inc.(臺灣西書有限公司)3.Shafritz,J.M.,&Ott，J.S.(2001).ClassicsofOrganizationTheory.Harcourt.二、財務管理Financial
3、Management1.^FoundationsforFinancialEconomics"Chi-fuHuangandRobertH.Litzenberger198&PrenticeHall..2.Copeland,T.E.,J.EWestonandK.Shastri,^FinancialTheoryandCorporatePolicy",Addison-WesleyPublishingCompany,Inc.,4rdEdition.三、策略管理StrategicManagement1.DavidBesanko
4、,DavidDranone,MarkShanley,"EconomicsofStrategy",3rdWiley,2000.2.PankajGhemawat,etal.(2006).StrategyandtheBusinessLandscape(2nded.),PearsonPrenticeHall.3.CompetitiveStrategy:TechniquesforAnalyzingIndustriesandCompetitors,MichelPorter,TheFreePress,1980.4.Compet
5、itiveAdvantage:CreatingandSustainingSuperiorperformance,MichaelPorter,TheFreePress,1985.5.RobertM.Grant(2007),ContemporaryStrategyAnalysis,(6lhed.)BlackwellPublishing.6.PaulMilgrom&JohnRoberts,Economics，OrganizationandManagement,PrenticeHall，1992.四?行銷管理Market
6、ingManagement1.PhilipKotler,andKevinLaneKeller,AFrameworkforMarketingManagement.3rded.,Prentice-HallInc.(華泰書局代理)2.PhilipKotler,andKevinLaneKeller,MarketingManagement,12thed.9Prentice-HallInc.博士學位候選人資格考核參考書目ReferenceBooksandContentstobecoveredforthedoctoralcan
7、didateQualifyExamsatDepartmentofBusinessAdministration,NTUST(中華民國97年4月22日公佈)JournalofMarketing?LearningandExitBehaviorofNewEntrantDiscountAirlinesfromCity-PairMarkets.By:Dixit,Ashutosh;Chintagimta,PradeepK.Journal^Marketing,Jul2007,Vol.71Issue2,pl50-168?Multi
8、channelShopping:CausesandConsequences.By：Venkatesan.Rajkumar；Kumar,v；Ravishanker,Nalini.Journal^Marketing,Jul2007,Vol.71Issue2,pll4?132■PreventingDigitalMusicPiracy:TheCarrotortheStick?By
