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1、Adeepanalysisofyourownsalesfailures(nine)(深刻剖析自身的銷售失敗案例(九))Seriesoftopics:AnalyzeyourownsalesfailurecaseProfoundanalysisoftheirownsalesfailurecase(nine)-MidAutumnFestivalmustsendmooncakes?Walkinginthedesert,ifyoucangetaglassofwater,willbeveryhappyandpleasantsurprise.Andwhenhecameo
2、utofthedesert,cometothefountain,drinkthefirstcupofwaterissweet,drinksecondcupsofwateriscool,waittodrinkfifthcupsofwaterisveryfull.Ifyoudrinkcontinuously,itwilleventuallybecomeaburden.Accordingtolegend,inancientChina,emperorshavespringmemorialday,autumnfestivalontheritual.Inthepriv
3、atesector,duringtheAugustMidAutumnFestival,butalsoaboutworshiporfestivaloncustoms."Augustfifteenmooncircle,NakaakiTsukikasweet",thisproverbtellsthemidautumnfestivalnight,peopleinurbanandruralareastoeatmooncakescustom.Themooncakeisoriginallyusedasofferingsfromthegoddessofthemoon,th
4、enpeoplegraduallytothemidautumnmoonandeatmooncakes,asasymboloffamilyreunion,slowlymooncakeshavebecomeaholidaygift.MooncakesoriginallyoriginatedfromTangDynastyarmyZhuJiefood.TangGaozu,generalofthearmyLiJingconquestsHsiungnu,inAugustfifteen.WhenthereisabusinessinTurpanofferZhujiebre
5、adtotheTangDynastyemperor.EmperorLiYuantookthegorgeouscakebox,tookoutaroundcake,smilethattheairMoonsaid:"Hucakeshouldbeinvitedtotoad".Finishtheloavesoftheprinceseattogether.TheSouthernSongDynastyWuZimu's"dreamLiangLu"onebook,alreadyhasa"mooncakes",buttheMidAutumnFestivaltoeatmoonc
6、akestaste,description,istheMingDynasty"WestLaketourwill"haverecords:"theMidAutumnFestivalinAugust15ththatislefttothemooncake,folk,takethemeaningofreunion".BytheQingDynasty,thereweremorerecordsaboutmooncakes,andtheybecamemoreandmoreelaborate.Now,therearemorethan90%peoplebelievethat
7、theMidAutumnFestivalmusthavemooncake,otherwisetherewillbenoholidayflavor.Butthereareafewpeoplethinkthateveryyearthemooncakestastealmost,eatingtoomuch,andthenightoftheMidAutumnFestivalsimplyreplacewithfruit.Mostsalespeoplesaytheywillbuymooncakesasgiftstocustomers.Fromthetimeofpurch
8、ase,mostofthegiftssellerchoosehal